“Coming soon pages are an amazing way for websites/products to engage and connect with users, even before the actual websites/products is published..”
When your product/websites are not quite there yet. You will need a few more days or weeks to finalize the details of what a bang-hit it will be. In the interval, you let your initial users know that something is coming soon, and they should wait for it completely. Just saying that through email, tweeting or texting about it are nice expressions, you can do it to catch the initial interest. So, using the “Coming Soon” page is a better idea.
A well designed “coming soon” page is a great teaser to catch the attention of potential users and make them look forward to the website’s launch.
Here are reasons why a “Coming Soon” page is important
~ The page “coming soon” is a lot better than the default message like “This domain has been sold” or “This domain is under construction”.
~ There is a good chance to collect email subscribers.
~ It allows the people to know well in advance. Once they get familiar with your project, it will be easier for them to support your efforts.
~ The published “Coming Soon” page will begin calculating your domain age. When you tinker with your website, it has already crawled by search engines.
~ If your landing page is cool enough it is likely to go viral and will be included in a different showcase.
A creative “Coming Soon” page should bring visitors a transparent understanding of what the website will be about. Unfortunately, nobody can clearly say if your page is good enough to knock the others in the competition.
Here are points to be considered while designing a “Coming Soon” page:
A. Infographics Design
Infographics are attractive visual forms of performance, which are easy to read, understand and remember. If you are lucky enough, you have 2-3 seconds to draw the visitor’s attention and keep them on your page.
Not only should the information be disclosed interestingly or surprisingly, using appropriate graphical components can help make it a keeper.
B. Actual Visionary Design
This web design and development company’s “coming soon” page looks like a true infographic. I also say that he is quite a thinker. It will be delighted to work with a person who has created this sleek design.
C. Layout Design
It could be that such a design was created without the use of web developers by testing with designers or the general public. They have an analytical mind and generally do not pay attention to the product’s appearance, as in the following areas:
If it is critical for you that the combination of which looks perfectly good, use tools to check color combinations (there are many free tools available on the Web). Use the “Coming Soon” page and the same colors while creating the entire website.
This is a mandatory one but shouldn’t ask the viewers or customers to do many things at once. You need to keep it simple, asking them to leave their email address, or subscribe through a simple subscription form is simply an option. Keep the form in plain view.
~ Social Media Icons
Modern businesses must be social. You are expected to be found on Facebook, Twitter, LinkedIn and more. In addition, if your “coming soon” page is attractive & worthy of their time, people will help you by advertising the page by sharing their social media networks.
D. Engage Customers & Their Emotions
Do you think people are run by logic? No not at all! The decisions we make or exceed are based on our emotions. Very few people will leave their email addresses the coming soon website, (which still do not exist and probably will never be launched), they will not do this if you have not been able to build the trust to give away the information and wait for your website to launch.
It’s not easy to engage your customers, you need to have the skill and a plan to get their attention. But, if you can use some works or ideas of your future website users, that would be great!
E. Be Generous In Design
If you have something to share with people, do that! People like free things and various specialized things. It is up to you to share what goods or services you would like to give away as freebies for an email subscription: eBooks, Frequy Packs, Premium Data Basics Access etc.
It would be good if your potential customers and readers think a little bit about what they really need to do. Give them what they want.
F. Create Curiosity
Curiosity, Curiosity, Curiosity This is the thing that kills both cats and humans. Without any introduction you can do some viral marketing properly by designing a “coming soon” page, but it can be an interesting graphic or an icon.
It is better to place a contact or subscription form in a page, because we can not easily bookmark the site without knowing anything. And if you promise that you do not spam it will be better.
Simple, creative and informative “Coming Soon” is the success of the page design. When you keep these golden rules for all of these golden sites, try to get something from the users or offer something that definitely makes a buzz before the websites/product starts. To have a good design you must have the best UI/UX designer to create an attractive and artistic page for your business.